Event Planners Are Optimistic About the Future of the Industry 1

Event Planners Are Optimistic About the Future of the Industry

According to one marketing intelligence company’s research, more than half of event planners are still feeling negative about their industry in the fourth quarter of last year. However, when they surveyed event planners again in the first quarter of this year, 77% expressed either a neutral or positive sentiment. That’s a major shift and we understand the reasoning behind it. The vaccine rollout has made larger gatherings possible again in many places.

One of the ways that event planners are dealing with the ongoing pandemic is through hybrid events with a smaller group of attendees on-site and a larger group watching remotely. This is good news for hotels and convention centers that have had few bookings in the past year and a half. Some of the attendees being present in person is better than zero guests, as far as your business is concerned. It means you may finally be renting out those large auditoriums again, not to mention filling your rooms with event attendees who plan on being there physically.

However, one of the main things that event planners need if your hotel or convention center is going to get the business is the technical support to be able to put on a hybrid event. That means having AV equipment on-site and rooms that are ready for a hybrid event will help you to book the events and those travelers.

Helping You Provide a Great Guest Experience

When you do book that event, you want travelers to have a great experience that will cause them to become repeat customers. A1 American is here to support your efforts with high-quality products for hospitality businesses as well as the essential care products you need to welcome guests safely during the pandemic. Call 833.205.2200 to get in touch with a friendly A1 American representative and learn more or to start your order today.

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